Engaging with N-Gage

The UK's 3G licences were sold off in 2000 and as we approach 2008 it's a tad depressing to look at the lack of any proper traction within the mobile content arena. Most services & applications beyond basic voice and text services are, well, crap and the long-promised value ot the mobile phone as a comms vehicle seems to be restricted to Burger King vouchers and SMS campaigns.

So it's nice to see that Nokia is getting its act together in the mobile gaming space with the re-launch of their 'nearly-good-last-time' N-Gage service. This time it's not a product but a service which is a very smart move and one which now allows all the big game publishers to develop multi-phone, big title games for their multi-media phone range. The initial reaction looks good [example] so we're doubly curious: will it provide us with new ways to connect with a mobile gaming audience?....and could it (just could it) finally get people using their phones beyond voice, text and the odd uninspired web surf?....

Posted by: Brad at 5 ish on Friday, 7th September 2007