Social networks: where next?

Barely a week goes by without the launch of a new online social network. Where has this craze come from and where might it be going?

Death by digital: the dinosaurs thrash their tails

What links a quick frisk and the digital future? We look into how companies are reacting to the ever-growing control that technology gives consumers.

Is silence going to be a golden opportunity?

With society moving towards an ‘always-on’ world, truly private time is increasingly rare: is this an opportunity for marketers to give consumers a little more space?

Infection is the new interruption

Everyone wants viral advertising, but very little of it works. Want to know why? Then read the thoughts of Faris, a guest contributor from our friends at Naked.

Digital TV ignorance

Digital advertising is based on technology that is changing the world in ways never before imagined. Yet the marketing world is still generally uninspired by the creative potential of digital. Whose